Shopify launched Agentic Storefronts. We make AI agents recommend you - not just list you.
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Weekly. Numbers-first. The deals, the protocol shifts, the brand moves we think you should know about.
Latest · Agentic Commerce Fundamentals · Sep 17, 2026
A demo shows the software working. A case study shows a named merchant getting a measured outcome. Here is the five-part test, and how to apply it before you sign.
Agentic Commerce Fundamentals · Sep 17, 2026
Most comparisons of agentic and traditional ecommerce overstate the break. Here is a line-by-line look at what genuinely changes when the shopper is an agent.
Agentic Commerce Fundamentals · Aug 7, 2026
We ran 200 buyer queries against ChatGPT's dedicated shopping surface, captured every response payload, and reverse-engineered the plumbing. A hidden GPT-5.3 handles 56% of shopping queries. Fifteen direct feed partners power the carousel - Amazon isn't one, and still owns the single badge OpenAI ships. Ads run through Criteo. Every image is face-detected. Here's what a teardown of the payload actually reveals.
Agentic Commerce Fundamentals · Jul 26, 2026
Adobe's July 2026 reading: AI-referred retail visits converted 60% higher than non-AI visits. The 15.9% vs 1.76% stat we and others credited to Adobe is Seer Interactive's single B2B client. The correction, the real Adobe arc and the absolute rates.
Agentic Commerce Fundamentals · Jul 14, 2026
Most vendor pitches in this category sound interchangeable because they're describing the same problem from one layer of a seven-layer stack. The map sorts the noise. After you read it you can
Agentic Commerce Fundamentals · Jul 14, 2026
Ecommerce teams in 2026 run 5-8 AI tools across support, marketing, personalization, and analytics - but 89% of retailers have adopted AI while only 7% have actually scaled it. Here's how the
Agentic Commerce Fundamentals · Jul 14, 2026
Two years ago we built a measurement layer for AI Share of Voice. It worked - and every customer kept asking the same follow-up question. This post is the answer.
Agentic Commerce Fundamentals · Jul 14, 2026
This is about using ChatGPT as a marketing tool - copywriting, catalog descriptions, customer segmentation - not about getting your products recommended inside ChatGPT Shopping. Those are two
Agentic Commerce Fundamentals · Jul 14, 2026
"AI ecommerce" isn't one thing - it's at least three separate categories people mean when they use the term, and conflating them is why so many "AI ecommerce" explainers talk past each other
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