THE AGENT NETWORK · 9 SURFACES
Your buyers ask AI.
Meet the surfaces that answer.
Each surface draws on a different mix of product data, public content, and connected tools. Explore the requirements below, then choose the surfaces and integration work that fit your catalog. Discovery coverage and checkout availability differ by surface and market.
How each surface decides
One catalog. Different paths to discovery.
Strong product data and useful content can help across surfaces. Feed requirements, tool access, and checkout eligibility still need to be checked separately.
| Surface | Grounds its answer on | Your way in |
|---|---|---|
| Citations + structured product data | Feed quality, citable pages, eligible checkout flows | |
| Shopping Graph + merchant feed + schema | Feed completeness, Product markup | |
| Live web sources, publicly cited | Specific, current, question-shaped pages | |
| Listing data, reviews, buyer Q&A | Attribute depth, review coverage | |
| Bing index + Microsoft merchant data | Bing coverage, IndexNow, merchant feed | |
| Public web content and connected tools | Citable pages and an optional MCP catalog connection | |
| Search content and product information | Indexable pages, product data, merchant feeds | |
| Search results and supporting web sources | Clear answers, crawlable pages, source evidence | |
| Public content and available search sources | Consistent brand information and citable pages |
Explore each surface
ChatGPT
Explore ChatGPT requirements
Citations + structured product data
Start with
Feed quality, citable pages, eligible checkout flows
Google Gemini
Explore Google Gemini requirements
Shopping Graph + merchant feed + schema
Start with
Feed completeness, Product markup
Perplexity
Explore Perplexity requirements
Live web sources, publicly cited
Start with
Specific, current, question-shaped pages
Amazon Rufus
Explore Amazon Rufus requirements
Listing data, reviews, buyer Q&A
Start with
Attribute depth, review coverage
Microsoft Copilot
Explore Microsoft Copilot requirements
Bing index + Microsoft merchant data
Start with
Bing coverage, IndexNow, merchant feed
Claude
Explore Claude requirements
Public web content and connected tools
Start with
Citable pages and an optional MCP catalog connection
Google AI Mode
Explore Google AI Mode requirements
Search content and product information
Start with
Indexable pages, product data, merchant feeds
Google AI Overviews
Explore Google AI Overviews requirements
Search results and supporting web sources
Start with
Clear answers, crawlable pages, source evidence
Meta AI
Explore Meta AI requirements
Public content and available search sources
Start with
Consistent brand information and citable pages